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Blog Power – Search for Law Firm and Find ME

Many lawyers and law firms wonder why they should care about blogs. I’ll tell you why.

Blogs have power.

Blogs are frequently-updated, dynamic information sources. Bloggers have reader bases to influence. Blogs get traffic. We rank in search engines, right there with your firm.

Winstead Search

(click to enlarge)

Here’s a great example. I wrote a post two days ago. It was about the profit sharing letters Winstead keeps sending me. Ironically, the same day that post went live, I got another letter from them.

If you open up Google right now and enter the search terms “law firm winstead,” you’ll see that precise post! It’s the 6th result on the page (above the fold!). This little rant of mine now shows up when somebody searches for Winstead online.

The takeaway point is that blogs are powerful. With very little effort, I’m ranking in Winstead’s search results. It almost tempts me to do a SEO experiment, to see how high I can rank for their keywords

[tags]winstead, seo, lawyer, law firm[/tags]

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2 Responses to “Blog Power – Search for Law Firm and Find ME”

  1. Kian Ann
    March 22nd, 2007

    Yes Andrew, a blog is a really wonderful tool for targeting search traffic… and the thing is, you write something short everyday and find after half a year how big your blog has grown – its all so nice (and easy, compared to maintaining a website).

    We started our blogs at about the same time and I see you are doing so well with yours! Congrats!

  2. Andrew Flusche
    March 22nd, 2007

    Thanks for your comment, Kian. You’re absolutely right that blogs just grow and grow.

    Honestly, I can’t believe how far we’ve both come. Congrats to you as well. I’m impressed with your seminars!


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